Economic Growth :: Economy Economics Governmental Essays

Economic growth is the most important study in economics today. The first book on economics was by Adam Smith The Wealth of Nations the full title was the Inquire Into The Nature And Sources Of The Wealth Of Nations. â€Å"Economic growth determines a countries future, and economic growth in the past determines a countries present as far as it’s material values are concerned.† (Buechner Recording) So every material value of the modern world is a result economic growth in the past, or your standard of living is the result of economic growth in the past. Economic growth in the future will determine whether or not there is rising or falling economic wealth, and coordinated with that whether or not the standard of living in the future continues to rise or fall. For example: In 1870 England was the leading industrial power of the globe, and as a consequence it also was the leading political power of the globe. According to M. Northrup Buechner the real wage rate in England is estimated to have been about 50% higher than the real wage rate in other European countries at that time. (Recording) It was about 1870 because of the rise of statist policies and ideologies that rate of growth in England started to lag behind that of the other European Countries. It didn’t lag a lot Buechner states the statistical estimate was less than one percent a year, however for a period of 10 or 20 years that’ll make a difference hardly anybody would notice. Yes maybe so, but if you compound that interest rate over 100 years what you get is what you see today. England is essentially a third rate economic power, and the real wage rate in England today is estimated to be â€Å"about 33% less than the real wage rate in other European countries.à ¢â‚¬  (Buechner Recording) In 1870 the United States in 1870 was an economically backward, internationally insignificant, and unimportant country in the world with respect to matters regarding foreign affairs. According to Buechner it was about 1870 when the United States embarked on a growth rate of over 5% percent a year, which was sustained for a period of over 40 years. (Recording) No country in the history of the world matched that record. At the end of that period about the time of World War I the United States took Britain’s place as the leading industrial power of the globe.

Panera Bread Company: Still Rising Fortunes? Essay

Panera Bread is a renowned restaurant that has come about from the merging of great companies and people. However, the beginning was actually with Au Bon Pain which was started in Boston’s Feneuil Hall as a demonstration bakery. Louis Kane was struck by this store’s growth potential and purchased the business in 1978. Between 1978 and 1981 the company opened 13 stores, but subsequently closed 10 of these stores, in the Boston area and had major debt. Ronald Shaich, a recent graduate from Harvard, opened the Cookie Jar in 1980 and befriended Louis Kane. In 1981, the friends merged the Au Bon Pain and the Cookie Jar to form one business known as Au Bon Pain Co. Inc. The co-CEO’s were able to lower debt, expand the business, and centralized facilities for dough production. In 1985, the company added fresh made sandwiches to their production when they noticed customer behavior of purchasing a baguette cut in half and using cold cuts brought from home to make sandwich es. This allowed for a new way to reach customers with fast service, all the while staying nutritious. Panera opened in three business segments: company owned bakery-cafà © operations, franchise operations, and fresh dough operations. The key initiatives of Panera’s growth was focused on growing store profit, increasing transaction and gross profit per transaction, use its capital smartly, and put in place drivers for concept differentiation and competitive advantage. During the recession, while other companies were lowering pricing and quality of goods, Panera was doing the opposite. The company instead targeted customer who could afford to spend an average of $8.50 on lunch. So during 2009, the company raised prices twice, on bagels and soups, which enabled the company to provide more for less. This attitude also allowed the company to maintain employees and customer satisfaction. By keeping labor consistent with sales and continuing to invest in its employees as a way to better serve its customers. In 2009, Panera had sales of nearly $2.8 billion and was ranked as the large st fast casual chain. Panera learned from its competitors, none of those competitors had yet to figure out the formula for Panera’s success. Panera has continued to add new and exciting products to its menu and strive to meet the expectations of its customers, and this included the new breakfast sandwiches introduced in 2008. The menu was redesigned and its menu boards with the hope of drawing the customer eye to the highest margin items. These new menus also included the calorie information for items in 2010, well  before any other company did so. The company has been able to anticipate and react to changes in food and supply costs, included fuel, proteins, dairy, wheat, tuna, and cream cheese in effort to drive gross profit per transaction. Resources: When dealing with resources there a few that jump out such as: Panera’s intellectual capital, its financial position, and the executives. Each of these resources enable the company to grow and provide service to customers while maintaining their current standards. Panera has been able to see their company continue to generate profits, keep employees working, and grow the company. Since the company is so good to their employees and franchisees, these employees are eager to maintain quality, which in turn leads to more loyal customers. Panera realized that the key ingredient was the kind of people behind the counter who provides the customer service. Because the company is maintaining quality, which includes freshness and nutrition this allows the customers to choose this casual fast food location for a much better meal. Since the company is doing well financially, they are able to continue expanding, which leads to more jobs and potential for the areas surrounding the store. Th is in turn enables the company to maintain their financial position and continue to invest in new ventures. Capabilities: Panera offers a great value on their products. This healthy option offers a number of varieties which enable customers to get anything from soup to pastries. Since trends are always changing, Panera does a good job in changing their menu to keep with customer demands. This ever changing menu has offerings to satisfy changing customer preferences, improve its products, and maintain customer interest. By maintaining the customer interest in its menu items Panera must continue to do research and develop new goods. As Panera doesn’t have a test kitchen, these items are instead tested these items out directly in the cafà ©s. The research and development team have twice yearly retreats that allow these team members to â€Å"out do† each other with their creations. Panera has also been able to negotiate the real estate locations so that be actually favors the company. This is also true with the ordering food products and other goods. Most of these companies will offer discoun ts on goods due to the name recognition and  stability of the company when others are failing. Core Competencies: When looking into core competencies Panera has proven and developed many of these. The goal in the beginning was to sell high quality food with a mid-price level. Panera has since exceeded the goal and customer expectations in the casual fast food category. The company continues to maintain these expectations by having fresh dough distribution centers in regional areas. This provides the product quickly and allows for faster use which keeps the product fresher for customers. While Panera strives to maintain these standards, the company also reaches out to the surrounding community by giving away left over bread to homeless shelters and collects donations for other charities. Panera also believes in providing bakery-cafà © operators the chance to participate in the success of the location, which enable the company to attract and maintain experienced and highly qualified personnel. Findings of Fact: Franchising a Key to Success: Franchising is a key component in the growth that Panera has experienced. Since a franchisee is purchasing the use of the Panera name, this means that they are also purchasing the business model and trademark for their location. This allows the company to grow quickly and the franchisee contributes the resources and capabilities necessary to implement the Panera concepts and strategies. The franchise program began in 1996, and as of December 2009 there are 795 franchise-operated bakery-cafà ©s open throughout the US and Canada. There are also commitments to open another 240 additional locations. Panera sells locations via the Area Development Agreements (ADAs) and the franchisee must be able to meet financial requirements set forth by Panera. The strategic choice perspective, which proposes that not only does the company adapt to changing environments, but they also have the opportunity and power to reshape their own environment, means that Panera is able to draw customers who can a fford to spend a little more. By opening franchises across the country, the company is reaching for a functional strategy by achieving corporate and business unit objects. By implementing the strategy that each franchisee must open a set amount of locations within their development area can allow the company to expand and reach a greater  amount of customers. In 2009, 57.6% of the company’s bakery-cafà ©s were owned by franchises comprised of 48 franchise groups. Panera does not facilitate the construction or development of the area where a location will be built. Franchising is a great way for Panera to enter new markets with little to no cost to the company. This can be seen with how Panera moved into the Canadian market. Panera entered into a credit facility with a Canadian franchisee and in March 2010, Panera had repurchased the locations in order to be more directly involved in the new Canadian market. By implementing ways for franchisees to continue to expand and generate more sales Panera would be able to lower some of the standards set to become a franchisee and this would allow for more opportunities for growth both inside and outsid e of the US and Canada. Quality and Concept Different from Competitors: Facing competition from numerous sources in its trade area means that Panera has to offer something unique. This means that Panera offers something different, such as fresh-baked artisan breads, fresh sandwiches, soups, and salads without worrying about whether it was nutritious. The unique dining experience to customers, combined with nutritious food and fast service keep customers coming back. The friendly atmosphere, which includes comfortable seating, warm tones, and convenient locations can offer customers a better option to be able to hang out and possibly spend more money. Panera handles this obstacle by offering specialty food, casual dining, and quick service cafà ©s. However, competitive factors include location, environment, customer service, price, and quality of products. This means that Panera competes for the best locations, hourly employees, and customers. The corporate culture within Panera has always been a collection of beliefs, expectations, and values learned an d shared by the company employees. This results in employees striving to be the best that they can be when offering quality service and products. There are competitors who have begun to test the concept of â€Å"upscale† dining, may also test the health and wellness or sustainability component that could be included. By being able to maintain their core beliefs such as no chemicals or preservatives, the company is able to bring customers back to simpler times and provide good, quality food. Since Panera is able to  dedicate themselves to their concept the company has enjoyed brand loyalty, positive name recognition, and goodwill. Since Panera operated on three business segments such as company-owned bakery-cafà © operations, franchise operations, and fresh dough operations the company is able to keep a better feel for those segments and maintain standards. Panera was able to extend its strong values in unpretentious ways in a welcoming atmosphere. Locations were often donating bread and baked goods to community organizations in need which showed that they were involved in bettering their community. By ensuring that Panera sets the standards that competitors much strive to reach, the goal is to find a propitious niche, such as the casual fast food dining experience with specialty foods. Financial Growth Panera reported a 48% increase in net income of $25,845 million during the first quarter of 2010. Panera believed that its primary capital resource was cash generated by operations. The principle requirements for cash have resulted in the company’s capital expenditures for the development of new company owned bakery-cafà ©s. By putting this capital to work for the company, such as purchasing new equipment, remodeling locations, or other needs such as enhancements to information systems or infrastructure, will be able to maintain standards for products. The company has access to a $250 million credit facility, which as of December 2009, had to borrowings outstanding. Panera will be able to use its cash flow from operations and available borrowing under its existing credit facility will be sufficient to fund its capital requirements for the foreseeable future. Panera should continue to invest in training, labor, and quality products. Panera was able to increase costs, which resulted in better products while other competitors were cutting costs, and this resulted in a more loyal customer. The company should continue to increase performance and be able to increase stock prices. The franchise agreements also provide a source of income when fees are due. These royalties and fees in fiscal year 2009 were up and with the franchisee opening more locations that should continue to grow. Finding ways to provide quality products at a mid-level cost to the customer will continue to ensure that Panera will continue to see growth in the future. Panera should begin to spend some of the capital on marketing.  Although most of the marketing has been done by word of mouth, there is no reason why the company couldn’t do some advertising. This would increase customer knowledge and traffic within the locations. Overall Panera Bread Co. Inc. is a stable company which has continued to grow as other competitors scaled back in the recent recession. Panera offers quality food, customer service, and a welcoming environment which some other competitors do not offer. By offering this type of arrangement for customers, it encourages more spending and allows customers to take their time while getting their meals faster. Being a national leader in business can allow the company to meet obligations and ensure that the capital will continue to grow. Panera will continue to set standards and strive to meet them every day. Works Cited Wheelen, Thomas L. and J. David Hunger. Strategic Management & Business Policy. 12th Edition. Boston: Pearson. 2012. Print

The Death Of Death After The End Of Every Life - 998 Words

Often times, we forget the inescapable end to our lives, the inevitable death. Although some of us understand how precious and delicate life is, we must also ascertain that death awaits us at the end of every life. Identically, we understand death which is due to old age which can be predicted and even expected. In spite of this, we rarely take into consideration that death can even be sudden leaving certain areas of our lives unresolved. Consequently, if death is expected, we are allotted time to say goodbye to our loved ones, resolve conflicts and even seek forgiveness for our sins or those we have wronged. Nonetheless, most do not physically or emotionally prepare for death, which leaves little understanding for us to cope with it. Uniformly important, there are several religious aspects to death in regards to the religious who have faith in various types of religions. That being said, the afterlife is unknown to many and equally hard to explain or portray. It goes without saying that some do not fear death because of their instilment of faith in their individual religion. Others ultimately fear death if there is an absence of religion in their lives. A majority feels that death is the awaited transition into the afterlife in which your life is taken into account to determine if you will pass through heaven or hell. It is for these reasons why dying is an event that is beyond our understanding and there are certain spiritual needs required by the dying to be at peace whenShow MoreRelatedDeath : How The Perspective Of People Changes When They Are On The Edge Of Life1173 Words   |  5 PagesDeath: How the perspective of people changes when they are on the edge of life. Death is the point that marks the end of a human’s life. When confronting the death, passively or actively, people usually have a different viewpoint from before and that assertion is proved in Being Mortal: Medicine and What Matters in the End by Atul Gawande, Wit by Margaret Edson and the last pages of The Stitches by David Small. On Being Mortal: Medicine and What Matters in the End by Atul Gawande, the author tellsRead MoreThe Masque of the Red Death914 Words   |  4 Pagesâ€Å"The Masque of the Red Death† by Edgar Allen Poe is an eerie short story about the â€Å"Red Death†, Poe’s twist on the Black Plague. This plague swept across an unknown kingdom killing many people as it went. There were sharp pain, and sudden dizziness, and then profuse bleeding at the pores, with dissolution. Poe had two main themes for readers to think about. These themes were proven through five main symbols: The ebony clock in the black room, Prince Prospero in the abbey with his friends, the colorsRead MoreThe Problem Of Moral And Ethical Issue986 Words   |  4 Pagesmove from California to Oregon to access that state’s Death with Dignity Act. The law authorized her to a take life-ending medication, so she can pass away gently and peacefully at home with family. Also she said she is not suicidal, she doesn’t want to die. But there’s no treatments that save her life. And she wants to die on her own terms. She posted her video on â€Å"Youtube† that she’s planning to end her life on November 1, 2014. She had life ending medication that prescribed by her doctor on NovemberRead MoreThe Uncertainity of Death1169 Words   |  5 PagesWhen you think of the word â€Å"death† what exactly comes to mind? For most people you may think of pitch black darkness for death is the opposite, the recipical of life just like darkness is the opposite of light it remains a mysterious phenomenon that we all must experience. Just like darkness we don’t know what’s inside it, we have no idea what happens after death therefore we fear it. In fact in Eckhart Tolle’s article â€Å"The Origin of Fear† he brings to us a thesis of â€Å"but ultimately all fear is theRead MoreEveryman Is An English Morality Play By An Unknown Author1493 Words   |  6 Pagestoo attached and obsessed with materialistic things when Death summons and tells him about his end. The author used symbolic names for characters to show us the moral of the play. â€Å"The characters in an allegory often have no individual personality, but are embodiments of moral qualities and other abstractions† (Allegory, 2010) The author of the play â€Å"Everyman† has the main character Everyman to only symbolize the typical human being. 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Yet statistics show that the number of nonfatal suicide attempts exceeds that of actual completed suicides. Failed attempts of taking one’s own life reveal the deep, undermining uncertainties humans have about death. Such inquiries as to whether life or death is better stream into human perceptionRead MoreThe Loss And The Inevitability Of Death1018 Words   |  5 Pagesand the inevitability of death ia a prevalent issues that many characters face throughout their lifetime. Whether it be a search for immortality, or a sin that loses one’s ability to be immortal, every character in these texts is formed around the central idea of the various issues involving death. Mortality is essential to being human as all humans face many challenges in their life, and death is the ultimate end to their tribulations. In Gilgamesh, the inevitability of death is a dominant theme throughoutRead MoreAn Analysis of the Perception and Treatment of Death in Everyman1444 Words   |  6 PagesThe author of the play Everyman views death from the Catholic point of view. The moral message to live each day with the goal of eternal life in Heaven in mind sets the tone of the play. Everyman illustrates that every man’s soul needs to be saved before death or he will not have eternal life with God. The author views death as the foundation of man’s spiritual journey with God in Heaven or as the initiation of the soul’s damnation. The author portrays death as God’s messenger. The play underscoresRead MoreThe Death With Dignity And Physician Assisted Suicide1742 Words   |  7 Pagesadopted legislation supporting â€Å"Death with Dignity†, also known as physician-assisted suicide. Oregon, Washington, and Vermont have each enacted laws that enable a terminally ill, mentally compet ent, adult to decide and dictate end of life decisions up to and including the time of their death. Oregon was the first United States (U.S.) to enact legislation and other states in the union have followed suit. Literature Review There are numerous articles regarding Death with Dignity and Physician-Assisted

The Slippery Slope of Gay Marriage Essay - 514 Words

The Slippery Slope of Gay Marriage AFTER GAY MARRIAGE, what will become of marriage itself? Will same-sex matrimony extend marriages stabilizing effects to homosexuals? Will gay marriage undermine family life? A lot is riding on the answers to these questions. But the medias reflexive labeling of doubts about gay marriage as homophobia has made it almost impossible to debate the social effects of this reform. Now with the Supreme Courts ringing affirmation of sexual liberty in Lawrence v. Texas, that debate is unavoidable. Among the likeliest effects of gay marriage is to take us down a slippery slope to legalized polygamy and quot;polyamoryquot; (group marriage). Marriage will be transformed into a variety of relationship†¦show more content†¦True, a small number of relatively conservative gay spokesmen do consider the social effects of gay matrimony, insisting that they will be beneficent, that homosexual unions will become more stable. Yet another faction of gay rights advocates actually favors gay marriage as a step toward the abolition of marriage itself. This group agrees that there is a slippery slope, and wants to hasten the slide down. To consider what comes after gay marriage is not to say that gay marriage itself poses no danger to the institution of marriage. Quite apart from the likelihood that it will usher in legalized polygamy and polyamory, gay marriage will almost certainly weaken the belief that monogamy lies at the heart of marriage. But to see why this is so, we will first need to reconnoiter the slippery slope. Promoting polygamy DURING THE 1996 congressional debate on the Defense of Marriage Act, which affirmed the ability of the states and the federal government to withhold recognition from same-sex marriages, gay marriage advocates were put on the defensive by the polygamy question. If gays had a right to marry, why not polygamists? Andrew Sullivan, one of gay marriages most intelligent defenders, labeled the question fear-mongering--akin to the discredited belief that interracial marriage would lead to birth defects. quot;To the best of my knowledge,quot; said Sullivan, quot;there is noShow MoreRelatedGays Should Be Legal Contract1290 Words   |  6 PagesGays Should Be Allowed To Marry Calling something marriage does not make it marriage. Marriage is a legal contract between a man and a woman. It is the institution that establishes kinship and relations in the family. Marriage is mostly recognized by a state, organization, religious authority, local community, or peers. Marriage is for procreation, education, the unity, and well-being of the couple. Some say marriage is for two people who love each other and ready for commitment. Nevertheless, inRead MoreThe Best Argument against Gay Marriage: Glen Lavys889 Words   |  4 PagesThe Best Argument against Gay marriage: Glen Lavy’s â€Å"Gay marriage and the ‘slippery slope’ † Proponents to the legalization of same sex marriage came up with a lot of reasons as why gay marriage should be legal. The major ones are that not allowing same sex people to get married prevents them from getting legal benefits like hospital visitation, health insurance, family leave and more. They also argued that they are fighting for their rights the same way African Americans were fighting back inRead MoreLegalizing Gay Marriage Essays800 Words   |  4 PagesLegalizing Gay Marriage The battle over Gay marriage in the United States reached a fever pitch during the presidential election of 2004. The issue vaulted into prominence when the Democratic mayor of San Francisco flouted state law and performed marriage ceremonies for Gay couples. 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Yet today, decades after the civil rights movement, another form of subjugation is plaguing America. This subju gation is of the homosexual community, as most states ban same-sex marriage and refuse to even recognise it. Opponents of same-sex marriage state several reasons as to why it should not be permitted, however, these argumentsRead MoreThe Argument Against Gay Marriges1237 Words   |  5 Pages Arguments against gay marriges Though there are differences in the views of different faiths, conservative Protestants, the Catholic Church, Mormons, traditional Jews, and Muslims share two fundamental antigay arguments. The first is that homosexuality is wrong because it involves sex that doesn t create life. In the case of Judaism, a key Bible passage is the story of Onan (Links to an external site.), who sleeps with his dead brother s wife but, to avoid giving his brother offspring, doesnRead MoreShould Gay Marriage Be Legal? Essay911 Words   |  4 PagesShould gay marriage be legal? 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When it comes to marriage between gay couplesRead MoreEssay Gay Marriage Should Be Legal889 Words   |  4 PagesOn June 26, 2015, the US Supreme Court ruled that the US Constitution guarantees the right for same-sex couples to marry. Should gay marriages really be allowed? Has the Supreme Court ruled in error? Gay marriage should be legal because all individuals have the same right in society; because same-sex couples can constitute a good based family; because it is just a way to make official a common union nowadays, even with the religious issue; because it is not related to polygamy; and because loveRead MoreLife Liberty and the Pursuit of Same Sex Marriage Though the United States in modern times has1200 Words   |  5 Pagesthe Pursuit of Same Sex Marriage Though the United States in modern times has fostered a politically correct environment, where any form of bigotry or bias is frowned upon and scorned, and though we live in a country that was founded upon the principle of equality, gay and lesbian Americans today still struggle for acceptance, and to be allowed in all fifty states to legally marry their partner. While this nation has fought bigotry and bias for many years, the same sex marriage issue came into focus

Feasibility Study for Laundry - 3859 Words

LAUNDRY FEASIBILITY STUDY I. INTRODUCTION a. Background b. Laundry Shop Profiling II. MARKETING ASPECT c. The Laundry Business Industry d. Target Market i. Target Location 1. Demographic Study a. Makati b. Manila c. Pasay 2. Industrial Market 3. Supply and Demand Analysis ii. Competition 1. Major Competition 2. Plotting of Laundry Shops a. Makati b. Manila c. Pasay iii. Comparative Price Analysis iv. Marketing Strategies III. TECHNICAL ASPECT e. Types of Washer amp; Dryers f. Operating Procedure i. Sorting ii. Preparing amp; Pre-Treating iii. Detergents iv. Bleach v. Stain†¦show more content†¦The business usually will benefit from partners who have complementary skills. Disadvantages of a Partnership 5 Partners are jointly and individually liable for the actions of the other partners. Profits must be shared with others. Since decisions are shared, disagreements can occur. Some employee benefits are not deductible from business income on tax returns. The partnership may have a limited life; it may end upon the withdrawal or death of a partner. Sole Proprietorship disadvantage in terms of laundry servicing againts Corporations and Partnerships is the capacity to service institutionalized companies. It has minimal capitalization but lower chances in achieving higher revenue which corporate accounts offers. Its sustainability depends on residential and semi-commercialized clients. II. MARKETING ASPECT A. The Laundry Industry Table 3: Industry Growth | GROWTH RATE | LOCATION | 2005-2006 | 2006-2007 | MAKATI CITY | 18% | -60% | MANILA | -13% | -2% | PASAY CITY | 16% | 31% | Grand Total | 8% | -20% | The above table shows that from 2005 to 2006, the industry grew by 8% while for 2006 to 2007 it indicates a decreased in growth by 20% which translates that location was saturated. Pasay City on the other hand shows an increasing trend from 2005 to 2007. Makati has a remarkable decreased of 60% while Manila is constantly declining from 2005 to 2007.Show MoreRelatedFeasibility Study of a Laundry Business5336 Words   |  22 PagesTHE ESTABLISHMENT OF A LAUNDRY SHOP IN TANJAY CITY: A FEASIBILITY STUDY In Partial Fulfillment Of the Requirements of Methods of Research Proposal Subject Presented to Dr. Romario Ybaà ±ez By: PRIM ROSE THERESE R. SARMIENTO MARIAN FATIMA L. AGUILAR EDUARD JOSEPH V. NARCISO JULIUS L. REMOTICADO OCTOBER 2011 CHAPTER I THE PROBLEM AND ITS SCOPE Introduction The Filipinos are keen when it comes to cleanliness. Almost every day households do particular routines of cleaning up in order to avoid diseasesRead MoreThe Importance Of Physical Resource Management784 Words   |  4 Pageswith the study, and advising them the name of the consultant. The department will do the ground work. However, if there is a restriction in staff Enman is happy to do the recruitment process by themselves. 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Clearly we cannot do without water, and there simply is not enough to go around. One alternative is to recycle the water. We already treat our waste water with processes that result in a waterRead MoreMarketing Blunder1629 Words   |  7 Pagesfeel that the strategy which had delivered them success in other countries and their home turf would be replicated in most of the countries and but sadly this is not so. Examples: Procter Gamble blundered, when it launched the â€Å"cheer† laundry detergent in Japan, overlooked the fact that Japanese wash their clothes in cold water and advertising campaign that Cheer washed clothes at all temperature seemed rather meaningless. 2. LAUNCH OF THE PRODUCT AT THE WRONG TIME: SometimesRead MoreLogistics Management System for Hizon Laboratory Incorporated6746 Words   |  27 Pagesresearch aims to develop a Logistics Management System for Hizon Laboratory Incorporated that may improve the business processes, material handling, customer services and planning of projects to be executed by the company. Specifically, the study aims to: †¢ Provide an electronic record of suppliers’ data and other documents which is easier to maintain, modify and access. †¢ Be able to provide a means for the company to retrieve accurate data of each suppliers and warehouses. †¢Read MoreApplication Of A Smart Home1856 Words   |  8 PagesTABLE OF CONTENTS CHAPTER 1 INTRODUCTION 1 1.1 Background of Study 1 1.2 Problem Statement 1 1.3 Objectives 3 1.4 Scope of Study 3 CHAPTER 2 LITERATURE REVIEW AND THEORY 4 2.1 Theory 4 2.2 Literature Review 4 CHAPTER 3 CONCLUSION 8 REFERENCES 9 CHAPTER 1 INTRODUCTION This chapter introduces and explains the project topic, â€Å"Design and Simulation of an Algorithm Improving Energy Efficiency in a Smart Home†. A background study on this topic is highlighted followed by the problem statement

Strategy Identification of McDonald - Get Strategy Sample Here

Question: Identify the current strategy that the organisation (or SBU) implements by examining its strategy statements and/or its value chain activities? Answer: Strategy identification Vision The visionof McDonald's is to be the top fast service restaurant experience. Being the top means offering exceptional value, service, hygiene, and worth, so that it makes every consumer smile. Mission Mission of McDonald's is to be the consumers' much loved place. McDonald's has a worldwide strategy which is the Plan to Win. We are committed to continuously improving our operations and enhancing our customers' experience. Values McDonald's believes that its consumers are the cause for its subsistence. McDonald's shows its admiration by offering them with superior service and high quality food. McDonald's raises talent, builds up leaders and rewards accomplishments. McDonald's operates its business morally and holds its conduct to honesty, integrity and fairness, integrity. McDonald's helps its customers in constructing improved communities, and forcing its resources to help make the world a better place. McDonald's aims to foresee and react to altering customer, employee and system needs through continuous development and innovation (Christensen, 2007). The Business level strategy of McDonalds is one of the best in the fast food industry. McDonalds retains a strategy of cost leadership while offering steady food with quality service. McDonalds is an established industry that uses product propagation to meet many requirements in the fast food industry while daunting new entrants. McDonalds maintains its business level strategy new by innovating both its products as well as markets. The business level strategy of McDonalds is sustained by its functional strategies which comprise McDonalds capability to conquer and uphold superior effectiveness, value and novelty. McDonalds maintains to innovate, which we can see with the introduction of Shamrock Shake and Mc Cafe. Other innovations of McDonalds comprise breakfast on the go, , Snack Wraps and the Mc Griddle. Brand differentiation and cost leadership are the business level strategies used by McDonalds in its primary markets. McDonald's business-level strategy accomplishment comprises of some basic as well as exclusive concepts. Commencing with McDonald's turnaround in 2002 there were many development and impending areas for future accomplishments.First of all McDonald's acclimatized to the customer tastes by presenting healthier choices. A strategic plan called "Plan to Win", which was the preliminary point for the turnaround at the beginning of 2003, was build. This Plan consisted insistent objectives and actions for achievement based on the 5 P's or the decisive drivers of customer experience .This plan focuses on present customers and by altering their image to endorse healthier menu items. The business level strategy of McDonalds controls the opponents and McDonalds puts the bar and controls other fast food chains like Wendys and Burger King. McDonalds business level strategy also counters to the aggressive dynamics of the industry by market diffusion, such as into the breakfast industry, innovating new products, such as the Snack Wrap, product propagation, such as burgers, and market development, such as the Mc Cafe with sphere coffees. McDonalds also upholds its business level strategy by whom and how they market to them. McDonalds focuses on children. With children, McDonalds makes use of a stable market connecting the whole family. In the end, we can say that McDonalds business level strategy is that of brand loyalty, low cost and differentiation. As long as McDonalds will carry on to innovating new products, following social trends such as the removal of the super-size description in answer to an more and more health-conscious market, and accomplish into new markets, they will do well in the times to come. Strategy Evaluation: Business Level (Competitive Strategies) In order to attain competitive advantage McDonalds has adopted differentiation strategy; McDonalds can further differentiate its products. McDonalds should increase the professed additional value of its products in terms of better quality and more exclusive features than other of its opponents by indicting a premium for its professed additional value. This additional premium could be used to reduce the quality flaws in the food delivery which has increased disapproval among the public (Collin, 2010). Diversification The fast food industry is becoming inundated, where the market is in front of increased adverse concerns on the consumption of fast foods and its health insinuations. Therefore, in order to expand the market risk McDonalds which is now wholly into the fast food business could depart from its present product line and could concentrate on other related and unrelated products and businesses too. The current diversified strategies of McDonalds cannot be used to minimize the market risk that McDonalds is facing currently; hence, it could ponder on the lateral diversification (Hill, Charles, Jones, 2008). McDonalds should diversify into a completely new business such as in hotels. This will profit the McDonalds as follows - Since the fast food industry and the hotel business is run separately, the fall in one market will not control the other market. Since the firm will not be dependent on a single market, it offers better risk control and expand the market risk that occur from industry slumps and competition. International Strategies Market Expansion As a strategy of McDonalds, it can inflate its operations into other countries such as Latin America, Asia and Europe, with recently developed products, where they could put into practice their product adjustment strategy based on the religious and cultural value that are existing in those individual countries. Currently, most of the McDonalds competitors are having their worldwide presence. In order to keep hold of the market leader position it is very important for McDonalds to inflate into more new markets. Evaluation Of Strategic Choices McDonalds at present follows the hybrid strategy and now it can move into the differentiation strategy. McDonalds could augment its focal point on stirring to differentiation and delivering high professed value to while raising the prices. This could be brought in terms of creating more healthy foods with low calories and oil. This can be done in the course of spendinghighly on R D to find the different ways of delivering better quality while keeping hold of the flavor and delectableness of its recipes (Han, 2008). The increased value addition and R D cost may need McDonalds to indict an additional premium price to their formula. This may not influence the sales, because the consumers are fewer prices receptive because of the strong brand image (Koen, Bertels, and Elsum, 2011). Advantages - Conveying healthy foods with lesser calories will draw more consumers who are not into fast food eating due to health distress - Amplified brand reputation and customer satisfaction - Amplified profitability and sales - Amplified shareholder value maximization - Help from the local government and ensuing tax and other allowances Disadvantages - The lower income or average income earners may toggle to other local food joints because of the augmented prices - Increased lower profits costs - Opponents may emulate comparable differentiations - Basis for differentiation turn out to be less significant to buyers Suitability: Above mentioned strategies would open up an entirely new market for McDonalds through raising its market size. This will also increase the Mc brand image across the globe while intensification its brand acknowledgment and brand equity in the middle of its obtainable consumers. The strategy of diversification will help McDonalds in expanding to other industries which will help it in reducing the threat that it faces from its competitors from the fast food market, also its strategy of expanding into other markets will help to a great extent in reducing the threat from the competitors who are already expanding themselves. McDonalds can use its brand name at increase its prices a little bit , thus using its strength and get more opportunity in the market by using the added prices in overcoming the weaknesses that it faces in quality and slow delivery, also it can use these added prices to overcome its weakness of having high employee turnover. The strategy of introducing new and healthy products can also help in overcoming of its weakness that McDonalds sells only fast food that is not good for health. References Christensen, C., (2007). Innovation: A Happy Meal For McDonalds Retrieved from https://www.forbes.com/2007/08/31/christensen-innovation-mcdonalds-pf-guru_in_cc_0904christensen_inl.htmlCollin, P., (2010). The Franchise Mall. McDonald's. Retrieved from https://www.thefranchisemall.com/franchises/details/10357-0-McDonalds.htmHan, J., (2008). International Journal of Business and Management. Retrieved from https://www.ccsenet.org/journal/index.php/ijbm/article/viewFile/905/878Hill, T., Charles, J., Jones, S. (2008). Strategic Management: An Integrated Approach, Houghton Mifflin Co.: Boston, 8th Ed. Pp. 1072. Hardcover.Koen, P., Bertels, H., and Elsum, I., (2011). The three faces of business model innovation: challenges for established firms. Research-Technology Management, 54(3), 52-59.McDonalds Corporation (2013). Annual report, 2013. Oak Brook, IL: McDonalds Corporation.

Issue Paper free essay sample

Music Videos came about in the sasss when the TV station MAT came about. Women play a huge role In these music videos to help them look visually appealing and to help songs that normally wouldnt sell to sell and get ratings. In these videos woman were depicted and stereotyped to look a certain way. Are the women that are being presented In these videos affecting young girls self-esteem? And how can the imaging in these videos be changed to help the young girls who watch it? Music videos came to popularity in the sasss with such television stations as MAT,BET, and VHF. The aim of these music videos is to market and promote different artists through the use of visual appeals. Gangster rap, a submerge Hip-Hop music, presents violence, homophobia, and sexism in its lyrical content. This type of music presents the youth with an ideal identity, one that is consumed with money, cars, drugs, and multiple women performing sexual favors. We will write a custom essay sample on Issue Paper or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Gangster rap videos usually focus on the buttocks, hips, and breast of women, (specifically black women). These videos depict black women as: hyperplasia, money-hungry, sex objects.The success f these music videos relies on the Imaging of these women In these videos and their use of their sexual appeal to sell the song. Music videos portray woman In a positive and negative light and these portrayals of woman could essentially play a role In a young girls self-esteem. People within the music video industry as well as the viewers have differing opinions as to why they do not like the social standard for music videos. In Ill Wanes music video for Love Me, the woman are shown half naked playing on swings and are in what appears to be dominates outfits.Illuminative). These type of imaging are the ones in which people who argue that music videos are detrimental are strictly talking about. The standard for majority of music videos are that of the Ill Wayne music video and these types of videos have been said to be detrimental to young womans self-esteem because of the visual messages It presents to young girls. But Its Impact Is exceedingly worse for Black children, particularly for young Black girls whose self-worth and self-esteem are frequently being shaped by these unrealistic and harmful Images of Black womanhood (Hikes).These images of black womanhood are an unrealistic view of what true womanhood should be about and the woman in these videos do not even portray the characters they play in these music videos in reality. The images in these videos often lead to the girls in the video being type castes. According to Make Fits, the videos have define[d] black female talent as whos to be consumed, both in front of and behind the camera (Fits 221). If these type of imaging demonstrate this attitude within the rap music video itself the imaging could possibly have an even worse effect on the young girls who watch it.Even the producers of these videos do not agree with the images being presented In these videos. The producers In these videos do not agree with the images because they are formulaic and dont let them take creative risks (Flats 223). So these formulaic videos force the producers to have to exploit women, which Is not there goal. Artists also have a similar Issue as that of the producer. The artist wants to be able to stay true to themselves but they also wants is based on what the companies feel will get more ratings. Parents blame the media that they are shown for the cause of low self-esteem. According to thePittsburgh-Post Gazette, one father stated because they are bombarded with so many media messages so much that their physical attributes are seen to be the key factor in determining if she will have low self-esteem or not (Gangster). The messages created in media are not purposeful but they seem to have a correlation. Physiologist have found a correlation between rap music videos and non-black viewers. They found that exposure to consistent messages over time influences individuals to perceive the world in a certain manner. The type of exposure is detrimental to how the viewer sees themselves and how they see the world around them. Other physiologists have found that rap music videos also have an effect on their black viewers. African American adolescents are regularly exposed to music videos that portray negative,stereotypical images of African American women(Davies 1 158). These different groups even though they have different sides to the argument as to why they are detrimental to self-esteem all have one key factor and that music videos effect young girls. While there are some that feel that music videos are having a detrimental effect, there are some who feel that the video has little to no effects at all on young women.According to one directors assistant she thinks that videos are empowering because they harness their sexuality (Fit 221). This point is a good one because it shows the over socialized manner in these videos seem to have a reverse effect on some young woman and proves that the said issue is but only an issue in the mind of certain people. Even the women within these videos feel that what th ey are doing is helping them and not hindering them. One of the females within a video said that she did not feel that her experience as a video girl had hindered her ability to get other Jobs(Fits 221).The opinion of this one woman alone shows and makes one question if there are any detrimental effects at all with music videos. The argument for most of the people within the music industry itself is that they are helping these young women and that they are not shaping young womans self- esteem at all. Music videos are a legitimate route for women seeking a career in entertainment, and provides avenues for a woman who would not typically receive representation from a modeling agency because of her curvy body type and because she Wasnt viewed as beautiful by mainstream media (Fits 223).They feel that they are helping young womans self-esteem because they are giving many young woman an opportunity that they would not normally get because they are not typically the natural beauty that the world presents. The label feels that a formulaic v ideo is the best route to go because it not only helps the rappers image but it also helps the girls within the video. The label uses the formulaic video because it is unconsciously what the viewers want to see and this is the only way they feel that gets them to sell the most albums (Fits 223). Physiologists feel that negative imaging have no effects onAfrican American children. The reason being that physiologist feel this way is because research on media effects and African American audiences suggest that negative portrayals do not lower self-esteem (Conrad 139). These finding seem to prove what each of these stakeholder are saying which is that there is not a significant affect when it comes to rap music videos and young girls self-esteem. Both self- esteem or why they feel that they do not effect young. The people on the side of that music videos are a problem and they are effecting your girls self-esteem offer elution in regards to trying to help young girls self-esteem.In order to help boost young girls self-esteem is a campaign that they created sometime in 2005 called Take Back the Music. The yearlong effort includes monthly articles, town hall meetings and telephone, e-mail and letter campaigns to record company executives to fight the negative imagery (Demanding). The campaign has helped to get people aware and talk about the imaging that is presented in todays rap music video. Young females have found other ways to cope with the imaging the rap music videos present. Schools have also taken the initiative to try and help this said problem of young girls self-esteem.One school nurse named Kay Merrimack and Donna Kelsey ,guidance counselor, created a program called the Girls Only Leadership Development program (GOLD), which was created for eight-grader. In this program they do team leadership and building projects (Gangster). These types of programs have had a high turnout rate and have helped to boost many young girls self-esteem. Another solution to alleged problem is to stop watching these rap music videos altogether. If woman loud stop watching these type of videos these type of videos would no longer be shown (Columbus Dispatch).The different solutions presented are all legitimate ways into helping the self-esteem of young woman around the world. Despite all the facts on both side that are being presented, it is still unclear as to if rap music videos have a true effect on young womans self-esteem. Allowing videos to present a more positive message and allowing them to present females in a more positive way would be the ultimate solution so that each side can get what they want. But ultimately it is p to the females in these videos and the parents of these children to stop these images from being filmed and from being shown to the youth.